RHU’s Management and Marketing Studies (MMS) Department in the College of Business Administration hosted its first free high school workshop titled “Social Media Power: Create and Grow Your Personal Brand” on January 24, 2026, offering an engaging and youth-oriented learning experience that brought marketing concepts to life.
The workshop welcomed Grade 11 and 12 students from Iman High School – Saida and Al Nahda High School – Barja, who showed outstanding engagement and interaction throughout the session, making the workshop both inspiring and impactful. Through lively discussions and real-world examples, students explored core marketing concepts, including branding and positioning, the 4Ps, and effective social media strategies, gaining practical tools to build, grow, and launch their own personal brands.
The interactive session was led by RHU students Ms. Lana Moghrabi, Ms. Reem Mobader, and Ms. Dana Sabaaayon, under the guidance and mentorship of RHU MMS Department Coordinator, Assistant Professor Dr. Sally El Arabi El Kodssi.
This initiative demonstrates RHU’s dedication to experiential learning, community outreach, and empowering young students with practical skills relevant to today’s digital world.