Mission

Our mission is to educate students to become successful thinkers and creative designers who can enhance human experience and improve communication. This is achieved through:

• Providing high standard teaching methods and progressive curricula that deliver professional excellence.
• Educating designers to be socially and ethically responsible in order to serve for a better community.
• Promoting growth and innovation both personally and academically to become successful leaders in the workplace.
• Mentoring students to tackle design challenges with a creative innovative approach while adhering to design principles.
• Providing students with coverage through diverse media forums, exhibitions and events.
• Providing students with design perspectives from designers and thinkers outside of RHU through juries, workshops, lectures and seminars.
• Establishing and maintaining close relationships with the industry and other academic institutions to improve the curriculum, expand collaboration and increase job opportunities for our students.

Objectives

• Provide students with both print and multi-media design courses.
• Provide students with the necessary thinking, planning and execution skills to succeed in the workplace.
• Provide students with technologically advanced skills in new fields such as VR, AR, 3D Printing
• Provide students with the key elements to develop a portfolio and CV that stands out in the market.
• Allow students to explore various platforms through personal creative skills.
• Emphasize both theoretical and practical design aspects to understand the vast field of design.
• Explore the diverse roles of designers as effective visual creators, ethical and social beings and problem solvers. 

Program Outcomes

Upon successful completion of the BS program in Graphic Design, graduates will:

• Effectively communicate messages through the juxtaposition of images and type to a specific target audience.
• Acquire, articulate, and apply specialized terminology and knowledge relevant to graphic design including relationships to other disciplines and to contemporary global issues.
• Implement creative solutions from concept through completion using a formal process.
• Display competency in technical skills applicable to graphic design.
• Demonstrate the ability to use design-thinking strategies in an iterative design process.
• Apply the principles of design to develop strategic marketing and communication solutions to companies, products and services.
• Be able to analyze, synthesize, and develop successful solutions.
• Become conceptual thinkers aware of social, cultural and ethical issues…
• Access information through traditional and new technologies, and synthesize this information for problem solving activities.
• Understand the relationship of graphic design to other disciplines and to society.
• Develop a professional resume, business card, and portfolio, as well as, learn how to conduct a job search. They will also gain familiarity with the types of jobs available in the graphic design industry.